THE COMPANY WE KEEP
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Strategic.
Visionary.
Discerning.
Unapologetic.
Truth Teller.
Lateral Thinker.
Transformational.
I'm not for everyone...
Make No Mistake
And That’s the Point.
You won’t find cookie-cutter consulting here.
I’ve built and sold companies, survived a stroke, and raised a daughter while rewriting what leadership looks like in rooms I was never supposed to be in.
I’ve spoken for Google. I’ve helped generate over $165M in growth for my clients.. I’ve coached leaders who now shape industries.
I bring a lived lens—and I speak clarity in rooms where it’s long overdue.
Workshops
Join our podcast
BE ON THE "STRATEGY SOLVED" PODCAST
WITH MARESA FRIEDMAN
Strategy Solved is where real operators, founders, and strategic thinkers drop the curtain and share what actually works. No fluff, no posturing—just sharp conversations with people who are deep in the work.
If you’re building, scaling, advising, or leading with substance (not just social proof), we want you at the table. This podcast isn’t for hype merchants—it’s for those who solve with strategy.
Ready to talk shop? Let’s go.
Latest Posts
Unpopular opinion: Free mentorship is quietly killing startups.
After 500+ mentees, I can tell you with certainty — the founders who succeeded, raised the capital they needed, and actually did the work were the ones with financial skin in the game. Every. Single. Time. And I know what you’re thinking. “But mentorship should be accessible. Knowledge should be shared freely. Pay it forward.” I’ve heard it all. I believed it once too. But here’s what 500+ relationships taught me that no business school will: Commitment without cost is just a conversation....
The Business Case for Conscious Uncoupling
Why how you end things is the truest measure of your leadership When Gwyneth Paltrow and Chris Martin announced their separation in 2014 with the phrase “conscious uncoupling,” the internet had a field day. The term was mocked, parodied, and held up as the ultimate example of celebrity self-absorption dressed up in therapeutic language. I didn’t laugh. I was fascinated. Not because of the celebrity drama — but because underneath the easy mockery was a genuinely radical idea: that the way we...
What Five Words Taught Me About Real Connection These Past Seven Days
“How are things with you?” That’s it. Five words. No pitch. No agenda. Just genuine curiosity about another human being. Seven days ago, I started something simple: reaching out to people in my network—friends, colleagues, even strangers—and asking them how they actually are. Not the polished, LinkedIn-approved version. Not the highlight reel. Just… how are things? The response has been overwhelming. What Happened When I Actually Asked Within a week, my inbox filled with messages I never...
