You’re Not Special. You’re Just Stuck. (That's Good News)

Let me say something that might sting a little:

If you’re a business owner, you’re not special.

Yes, you’ve got grit. Vision. A brand you care about.

But so do thousands of other founders, creatives, and executives I’ve worked with—and 99% of you are struggling with the same exact stuff.

I know because I’ve been the strategist behind the scenes, watching the patterns on repeat.

Here’s what I see across every founder-led business:

1. You think your business problems are unique.

Spoiler: They’re not. Whether it’s visibility, sales, hiring, or burnout—most businesses are fighting the same dragons with different weapons.

In fact, 72% of founders report feeling stuck due to unclear strategy, burnout, or decision fatigue. (Harvard Business Review, 2023)

2. You’re still the bottleneck.

Even when you hire help. Even when you “scale.” You’re the emotional, strategic, and operational chokehold, and until you get honest about that, nothing changes.

94% of small business owners say they are still involved in all day-to-day decision-making. (Xero Insights, 2022)

3. You jump from idea to idea like it’s a coping mechanism.

Spoiler: It is. New launch. New funnel. New offer. But the foundation stays cracked because you’re addicted to momentum, not mastery.

63% of entrepreneurs admit to pivoting not because of market data—but from emotional burnout or misalignment. (Fast Company, 2023)

4. You confuse visibility with value.

You’re posting. You’re podcasting. But there’s no clear strategy for what it’s leading to—or whether it’s worth it.

Brands with clearly defined offers convert leads 3.5x faster than those focused on volume content. (McKinsey, 2022)

5. You wait too long to get help.

By the time you call someone like me, the fire’s already burning. Which is fine. I’ve worked in the flames. But imagine what you could build if you asked before the burnout?

Founders wait an average of 11 months too long before getting strategic support. (Founder Institute, 2021)

The Good News?

You’re not special. You’re not broken. You’re just stuck in a system that rewards hustle and punishes stillness.

And I’ve been quietly building something for the ones who are ready to move differently.

Something for the operators. The builders. The leaders who are done spinning and ready to scale from clarity.

More on that soon.

For now—just know, if you’re feeling this… you’re not alone. And you’re closer than you think.